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For a coupon to work when a customer checks out, it has to exist on the platform where they pay. Connecting a coupon source links Referly to that platform, so every code you create in Referly is created there too — and every redemption is tracked back to the right affiliate automatically. You only need to connect a source once. After that, creating and syncing coupons happens without leaving Referly.

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Sources you can connect

Referly can create and track coupons on these platforms: There’s also an API option, which lets you manage coupons from your own server instead of a store platform. This is for programs with a custom checkout — most people use one of the platforms above.

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Where to connect

You connect a source from the same place you create coupons. Open your campaign, select Coupons in the left sidebar, then select Create Coupon. At the top of the dialog you’ll pick where the coupon should be created.

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Pick your source

Choose the platform your customers pay on. Each option shows whether it’s already connected. If you pick one that’s connected, you can go straight to creating a coupon.

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Connect it

If the source you picked isn’t connected yet, Referly shows a short prompt explaining that you need to connect the integration to create coupons on that platform, with a Connect button. Select Connect to open that platform’s connection screen. It lists what connecting unlocks and gives you the button to link your account:
1

Start the connection

Select the connect button for your platform — for example Connect Stripe Account or Connect Shopify Store.
2

Authorise Referly

You’ll be taken to the platform to sign in and approve access. Once you approve, you’re returned to Referly and the source shows as Connected.
3

Create your first coupon

With the source connected, close the connection screen and continue to creating a coupon.
With Stripe you can also choose Connect Test Mode to link a test account first. Use this to try coupons end to end before you switch on real discounts.

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After you connect

Once a source is connected you can: If you ever need to switch platforms or unlink one, you can disconnect it from the same connection screen.

Sync coupons

Pull discount codes you already created into Referly.

Create a coupon

Build a new coupon on your connected platform.

Stripe integration

Full setup guide for connecting Stripe to Referly.

Shopify integration

Full setup guide for connecting your Shopify store.
Last modified on July 21, 2026