Which affiliate platform is cheapest?

It depends entirely on size, and the sticker prices mislead. Below $3,000/mo in referred sales UpPromote is free and Referly is $75, so UpPromote wins outright. At $10,000/mo the order inverts: Referly is $75, Rewardful and FirstPromoter are $99, UpPromote is $230 and Refersion is $339, because both take a percentage of every referred sale. Affonso stays cheapest on published price at roughly $31/mo, with a narrower feature set.

Which affiliate platforms work with Shopify?

UpPromote, Refersion and BixGrow are Shopify-native. Tapfiliate, Partnero, LeadDyno and Referly track Shopify alongside other platforms. Rewardful (Stripe or Paddle only, by its own FAQ), FirstPromoter and Tolt do not support Shopify on any plan.

Which affiliate platforms charge a percentage of my sales?

UpPromote (2% on Growth, 1.5% on Professional, 1% on Enterprise), Refersion (3% on Launch, 2% on Growth), Tolt on automated payouts (2%) and Dub on partner payouts (5%). None of those percentages is capped, so they scale forever with the channel you are trying to grow: at $10,000/mo in referred sales UpPromote's 2% alone is $200/mo. Referly's transaction fee is 0% on every plan. The only percentages anywhere are an optional agency client-billing fee and the opt-in Referly Payouts rail, and neither one touches a sale.

What happens when I hit a plan's revenue cap?

You move up a tier. Rewardful's $49 Starter caps at $7,500/mo from affiliates and the next rung is $99. Affonso's €15 Launch caps at $1,000/mo and the next rung is €29. Referly caps too: $10,000/mo on Startup ($75) and $30,000/mo on Business ($149). Partnero is the exception, with a flat fee based on programs and seats and no revenue cap.

Can I move my affiliates between platforms?

Yes. Referly imports affiliates, their links and their commission rates directly from Rewardful, FirstPromoter, Tolt, Tapfiliate, PartnerStack, Trackdesk, Partnero and Dub, and by CSV from everything else. Historic click logs stay behind on any migration, so pay out accrued commissions from the old tool before you switch.

Affiliate Software Alternatives

What affiliate software actually costs

The sticker price, what the bill is actually based on, the percentages added on top, and what the same program really costs on each one.

See Referly's pricing Create my program

Most affiliate platforms do not charge what their pricing page says. Referly is $75/mo flat with a 0% transaction fee. Running the same $10,000/mo program costs $230 on UpPromote and $339 on Refersion once their percentage of sales is added, $349 on LeadDyno at 200 affiliates, and $99 on Rewardful or FirstPromoter once the revenue cliff moves you up a tier. PartnerStack, impact.com and Everflow publish nothing at all.

The same affiliate program, and how it looks in each affiliate software

Sorted by what each tool really costs to run the same program, not by its sticker price. Referly is highlighted so you can find it, but it stays wherever the sorting puts it.

Affiliate software platforms compared on sticker price, pricing meter, fees, total cost to run the same $10,000/mo program, Stripe support, Shopify support and tax forms
Vendor	Sticker price	Meters on	Fee on top	Real cost at $10k/mo	Stripe	Shopify	Tax forms	Compare
Affonso	€15/mo annual · €19 monthly	Affiliate revenue	Not stated	≈$31/moGrowth		Not stated	Not stated	Affonso alternative
Partnero	$49/mo annual · $59 monthly	Programs + seats only	None	$59/moStarter			Not stated	All comparisons
Tolt	$69/mo	Affiliate revenue	2% payout processing fee	$69/moBasic			Growth ($99) and above	Tolt alternative
Referly	$75/mo	Affiliate revenue	0% transaction fee	$75/moStartup			Business and above	Referly pricing
Post Affiliate Pro	$89/mo · $79 annual	Tracking requests	None stated	$89/moStarter	Not stated	Not stated	Not stated	Post Affiliate Pro alternative
FirstPromoter	$49/mo	Affiliate revenue	Transaction fee: not stated	$99/moBusiness				FirstPromoter alternative
Rewardful	$49/mo	Affiliate revenue	0% transaction fee	$99/moGrowth				Rewardful alternative
Tapfiliate	$74/mo annual · $89 monthly	Clicks + conversions	No transaction fee on sales	$179/moScale			Not stated	Tapfiliate alternative
UpPromote	Free	Referral revenue	1-2% of successful referral sales	$230/moGrowth				UpPromote alternative
Trackdesk	$329/mo	Program revenue	None stated	$329/moBusiness	Not stated	Not stated	Not stated	Trackdesk alternative
Refersion	$39/mo + 3% of affiliate sales	A percentage of affiliate-driven sales	2-3% of affiliate-driven sales	$339/moLaunch			Listed as a feature	Refersion alternative
LeadDyno	$49/mo	Active affiliates	None stated	$349/moAdvanced			Not stated	LeadDyno alternative
Everflow	Not published	Not published	Not published	Not published	Not published	Not published	Not stated	Everflow alternative
impact.com	Not published	Not published	Not published	Not published	Not published	Not published	Not stated	PartnerStack vs impact.com
PartnerStack	Not published	Not published	Not published	Not published	Not published	Not published	Not stated	PartnerStack alternative

Read the fifth column, not the second. Assumes the program Referly's $75 plan is sized for: $10,000/mo in affiliate revenue, 200 active affiliates, 20% commission ($2,000/mo in payouts), 100 referred orders and 5,000 tracked clicks. The same program, priced by each vendor's own published rates. All data sourced publicly, updated 2026-08-03; “Not published” and “Not stated” are facts about the vendor's own site. Referly's 0% is a transaction fee; the optional agency client-billing fee (5% / 2.5% / 1%) and the opt-in Referly Payouts rail (5% / 8%) are separate and neither touches a sale. Sources are linked at the end of this page.

Which affiliate tool works best in which situation

Affiliate tools are not all the same. There are four groups, and what the bill is based on matters more than the sticker price.

Stripe-first

Built for subscriptions. Rewardful's FAQ says it outright: "We currently support only Stripe or Paddle." FirstPromoter adds Chargebee; none of the three touch a store.

Rewardful · FirstPromoter · Tolt

Commerce-first

Coupon codes and orders, paid for with a cut of your sales. UpPromote takes 1-2% of every referred sale and Refersion takes 2-3%, with no cap. At $10,000/mo that works out to $230 and $339 a month.

UpPromote · Refersion · BixGrow

Enterprise networks

Demo-gated and priced on a call. PartnerStack confirms pricing "during customer consultations"; Everflow quotes through a form that asks your payout volume first. You cannot budget for any of them from their website.

PartnerStack · impact.com · Everflow

A different meter

Tapfiliate counts clicks, Post Affiliate Pro counts tracking requests and LeadDyno counts affiliates, so a traffic spike or a recruiting push both raise the bill. At 200 affiliates LeadDyno costs $349/mo, and Tapfiliate's entry plan stops at 50 affiliates.

Tapfiliate · Partnero · Post Affiliate Pro · LeadDyno

Where each tool sits: what it tracks, and how you buy it. Hover any logo for its name. This is placement, not a ranking.

Where Referly sits

One meter and no percentages. $75/mo covers $10,000 in affiliate revenue and 200 affiliates, and $149 covers $30,000, with Stripe and Shopify on the same program, coupon tracking on every plan and a 0% transaction fee. Recruiting more partners or having a good month never changes the invoice.

Compare Referly to your current tool

Twelve pages, one per tool, each with the honest concession, the gaps, a full comparison table and the switch plan.

PartnerStackCustom

Pricing is "confirmed during customer consultations." Referly publishes every number.

PartnerStack alternative

Rewardful$49/mo

Their own FAQ: "We currently support only Stripe or Paddle." And $49 stops at $7,500/mo.

Rewardful alternative

Tapfiliate$89/mo

Launch stops at 50 affiliates and 5,000 clicks; a 200-partner program is $179 on Scale.

Tapfiliate alternative

LeadDyno$49/mo

The meter is your roster: 50 affiliates on the $49 plan, 200 costs $349.

LeadDyno alternative

Refersion$39/mo

$39/mo plus 3% of every affiliate-driven sale, uncapped. At $10,000/mo that is $339.

Refersion alternative

FirstPromoter$49/mo

$49 stops at $5,000/mo, half of Referly's cap, and there is no Shopify on any plan.

FirstPromoter alternative

Tolt$69/mo

$69 is manual payouts only; automating costs 2% of everything you pay out, forever.

Tolt alternative

Post Affiliate Pro$89/mo

$89 buys one campaign and 10,000 tracked requests a month; a busy launch week spends it.

Post Affiliate Pro alternative

EverflowCustom

Pricing arrives by form: payout volume and business type first, numbers second.

Everflow alternative

UpPromoteFree

Free to $3,000/mo, then 1-2% of every referred sale with no cap. At $10,000/mo that is $230.

UpPromote alternative

Trackdesk$329/mo

The plan cards say ∞ unlimited. The expandable matrix says 5 seats, 10 offers, 100 coupons. Entry is $329.

Trackdesk alternative

Affonso€19/mo

€15 buys $1,000/mo of affiliate revenue. One good month moves you up a tier.

Affonso alternative

Or see a full comparison

Different intent, different page: choosing between two tools you don't own yet.

FAQ

Questions you may still have

All are honest, unbiased answers, even when not flattering.

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It depends entirely on size, and the sticker prices mislead. Below $3,000/mo in referred sales UpPromote is free and Referly is $75, so UpPromote wins outright. At $10,000/mo the order inverts: Referly is $75, Rewardful and FirstPromoter are $99, UpPromote is $230 and Refersion is $339, because both take a percentage of every referred sale. Affonso stays cheapest on published price at roughly $31/mo, with a narrower feature set.
UpPromote (2% on Growth, 1.5% on Professional, 1% on Enterprise), Refersion (3% on Launch, 2% on Growth), Tolt on automated payouts (2%) and Dub on partner payouts (5%). None of those percentages is capped, so they scale forever with the channel you are trying to grow: at $10,000/mo in referred sales UpPromote's 2% alone is $200/mo. Referly's transaction fee is 0% on every plan. The only percentages anywhere are an optional agency client-billing fee and the opt-in Referly Payouts rail, and neither one touches a sale.