What's the main difference between Referly and Refersion?

The fee model, and it compounds. Refersion charges a base subscription plus a percentage of affiliate-driven sales, 3% on Launch, 2% on Growth, with no upper bound, so at $10,000/mo it costs about $339. Referly is $75/mo flat with a 0% transaction fee at the same volume. The more your affiliates sell, the further those two models drift apart.

Is Refersion a good product?

Yes. It carries real ecommerce credibility across Shopify, BigCommerce, WooCommerce and Magento, lists payments and tax forms as built-in features, and its marketplace with free brand listings is a genuine recruitment asset that most rivals lack. For a modest-volume DTC store, it is a rational choice.

Does Refersion charge a transaction fee?

Yes, as a percentage of affiliate-driven sales: 3% on the $39 Launch plan and 2% on the $199 Growth plan, on top of the subscription. Their pricing page frames it as "only... a percentage of affiliate-driven sales, not your total store revenue," which is accurate, and still a percentage with no cap. Referly's transaction fee is 0% on every plan.

When should I choose Refersion over Referly?

When referred sales are modest, under roughly $1,200/mo, $39 plus 3% costs less than Referly's $75, or when the Refersion Marketplace's free listing is the recruitment channel you want. A no-subscription DTC store testing affiliate marketing for the first time fits that description well.

Can I move my affiliates from Refersion to Referly?

Yes, by CSV. Affiliates, links and commission rates come across mapped. There is no direct Refersion API importer, and historic click data stays behind on any migration. Pay out commissions accrued in Refersion before switching, then overlap both tools briefly to verify tracking.

How does Referly's pricing compare to Refersion's?

Refersion starts at $39/mo plus 3% of affiliate-driven sales; Referly starts at $75/mo with a 0% transaction fee. The crossover sits near $1,200/mo in referred sales. Below it Refersion totals less. Above it the gap opens fast: at $10,000/mo Refersion is about $339 and Referly is $75, and Referly stays $75 until its own $10,000 cap moves you to $149.

Refersion Alternative

Keep the whole sale, every plan, every month

At $10,000/mo in affiliate sales Refersion costs $339. Referly is $75, and its transaction fee is 0%.

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Refersion

Affiliates
Links
Commissions

Referly

Referly's CSV importer maps your Refersion affiliates, referral links and commission rates. Free on every plan.

Referly is a Refersion alternative with a 0% transaction fee. Refersion charges $39/mo plus 3% of affiliate-driven sales on Launch and $199 plus 2% on Growth, at $10,000/mo in affiliate sales the cheaper of those is $339 a month, against Referly's flat $75. Referly tracks Stripe subscriptions and Shopify orders on one program and takes no percentage on any plan.

Credit where due

Where Refersion is the right answer

We say what they do well before we say what they do not. That is the reason you can believe the rest of the page.

Refersion enters at $39/mo, below Referly's $75, with unlimited affiliates and conversions from the first plan, and it runs a real marketplace: a free brand listing puts your program in front of affiliates who are already looking, which is a supply side most of this category lacks entirely. The ecommerce pedigree is genuine across Shopify, Shopify Plus, BigCommerce, WooCommerce and Magento, and payments and tax forms are listed platform features rather than your problem.

Under roughly $1,200/mo in affiliate-driven sales, $39 plus 3% genuinely costs less than Referly's $75. That band is real and this page concedes it. But it is a narrow one: the 3% is uncapped, so the same program at $10,000/mo costs $339, and the ladder's only other published rung, Growth at $199 plus 2%, does not help until far past that.

What you actually pay

The same program, priced by both

At this size Refersion costs 4.5× what Referly does. The gap comes from the percentages and the plan cliffs, not the sticker price.

Referly

Startup plan: $75

Every month$75

Startup, up to 200 active affiliates

Refersion

Launch plan: $39
3% of referred sales: $300

Every month$339

Launch, cheapest of their published tiers at this volume

The $39 sticker is real and so is the 3% underneath it. At $10,000/mo in affiliate sales that percentage is $300, taking Refersion to $339 against Referly's $75, the widest gap in this whole comparison set. Below roughly $1,200/mo in referred sales, Refersion is genuinely the cheaper choice.

Assumes the program Referly's $75 plan is sized for: $10,000/mo in affiliate revenue, 200 active affiliates, 20% commission ($2,000/mo in payouts), 100 referred orders and 5,000 tracked clicks. The same program, priced by each vendor's own published rates.

The other side

Where Refersion stops

Three real limitations, each one traceable to a sentence on their own website.

The highest percentage in the category

3% of affiliate-driven sales on Launch, 2% on Growth, uncapped. At $10,000/mo that is $300 on top of the $39 base; at $20,000/mo it is $600. No other vendor here takes 3%.

Source: refersion.com/pricing

The ladder's cliff

The step after $39 Launch is $199 Growth, a five-times jump that also holds the API and per-product, per-customer-email tracking hostage until you take it.

Source: refersion.com/pricing

Built for carts first

The platform prices in GMV and describes itself in store terms. Subscription mechanics (renewals, upgrades and churn-aware recurring commissions) are where a commerce-first model runs out of vocabulary.

Source: refersion.com

Referly vs Refersion, full comparison table

Compiled from real research into both platforms. The same rows appear on every alternatives page, so you can compare any two of them.

Comparison	Referly	Refersion
Entry price / month	$75 (Startup)	$39/mo + 3% of affiliate sales (Launch)
Real cost at $10,000/mo	$75/mo on Startup	$339/mo on Launch
What the price meters on	Affiliate revenue	A percentage of affiliate-driven sales
Revenue cap, entry plan	$10,000/mo	Unlimited affiliates and conversions
Next tier	$149 (Business), $30,000/mo cap	$199 (Growth), Adds tracking by product and customer email, API access
Transaction or payout fee	0% transaction fee	2-3% of affiliate-driven sales
Stripe
Shopify
WooCommerce
Paddle
Chargebee, Polar, Zylvie
Coupon-code tracking	Every plan, including Startup	Not stated
Cookie window	60 days default, configurable	Not stated
W-9 / W-8 collection	Business and above, TIN encrypted at rest	"Payments & Tax Forms" listed as a platform feature
EU self-billing invoices	Business and above, with VIES VAT validation	Not stated
Automated payouts	Business and above, through PayPal and Wise with no percentage fee	Not stated
Affiliate marketplace	Built in
Influencer Discovery	$199/mo add-on, 500 invitations/mo
Branded portal on your domain	Business and above	Not stated
Portal languages	15 + custom languages you define	Not stated
Sub-affiliate tiers	2 levels, Business and above	Not stated
Free tier	Referly has none	Free Marketplace listing only. Running a program is paid
Trial	14 days, no card	Not stated
Refund policy	Standard	Not stated
Direct import into Referly	n/a	CSV import
Bulk approve, decline and edit	Bulk approve and decline affiliates	Not stated
Cancel without contacting support	Self-serve in billing settings; billed via Stripe	Not stated
Per-link and per-affiliate reporting	Link-level and per-affiliate, every plan	Per-product tracking on Growth ($199)
Payout proof and audit trail	Proof required on manual payouts, with an audit trail. Business and above for automation	Not stated
New-sale and new-affiliate alerts	Email alerts to program owners	Not stated

Which one should you choose?

An honest look at which of Referly and Refersion is right for you, including the reasons to stay where you are.

Choose Referly if

01Affiliate sales are past roughly $1,200/mo. Beyond that the 3% costs more than Referly does in total
02At $10,000/mo you'd pay $339 on Refersion and $75 here, for the same program
03You sell subscriptions as well as products and want renewals commissioned properly
04You want the API and granular tracking without stepping to a $199/mo tier

Choose Refersion if

01Affiliate-driven sales sit under about $1,200/mo, $39 plus 3% genuinely beats $75 flat there
02The Refersion Marketplace's free brand listing is the recruitment channel you want
03You're a pure DTC store on Shopify, BigCommerce or Magento with no subscription revenue
04Unlimited affiliates and conversions at the entry price matter more than the percentage

Free migration

Switch from Refersion without losing your history

A CSV export from Refersion carries affiliates, links and commission rates across. Free on every plan, including Startup.

Read the Refersion migration guide

Scope and plan
~30 min
List your campaigns, commission rules and open payouts. Decide what happens to commissions accrued but not yet paid.
Export and map
~2 hours
Export your affiliates from Refersion as CSV. Referly's CSV importer maps affiliates, their referral links and their commission rates.
Configure and import
~1.5 hours
Recreate your commission plans in Referly, run the import, and swap the tracking script and the payment connection.
Verify and go live
3 to 7 days overlap
Run both in parallel, compare attributed sales daily, then switch off Refersion.

What does not come across

Historic click data and per-click attribution history stay in Refersion. Referly imports your affiliates, their links and their commission rates; it does not import Refersion's click log. Commissions already accrued in Refersion should be paid out from Refersion before you switch.

Read the Refersion migration guide

Referly vs Refersion vs everyone else

Five facts on each of the other tools. If you are weighing up a third option, its page is one click away.

Referly, Refersion and four other affiliate platforms compared on entry price, meter, fees, Stripe, Shopify and tax forms
	Referly	Refersion	UpPromote	Rewardful	PartnerStack	LeadDyno
Entry price	$75/mo	$39/mo + 3% of affiliate sales	Free	$49/mo	Not published	$49/mo
Meters on	Affiliate revenue	A percentage of affiliate-driven sales	Referral revenue	Affiliate revenue	Not published	Active affiliates
Fee on top	0% transaction fee	2-3% of affiliate-driven sales	1-2% of successful referral sales	0% transaction fee	Not published	None stated
Stripe					Not published
Shopify					Not published
Tax forms	Business and above	Listed as a feature			Not stated	Not stated

Fee footnote: Referly's 0% is a transaction fee. The optional agency client-billing fee (5% / 2.5% / 1%) and the opt-in Referly Payouts rail (5% / 8%) are separate, and neither one touches a sale. See all alternatives

Customer stories

Take their word for it

The founders and affiliate managers behind three fast-growing programs, in their own words.

EcommerceFitness

“Affiliates drive a serious share of our revenue across three countries. Since we moved to Referly everything runs from one place, tracking has been spot on, and our partners get paid without me chasing spreadsheets.”

Alexander Koppers

Affiliate Manager, Moov

$6.9M

in total affiliate-driven revenue

1,154
active affiliates: 19,017
affiliate sales: 1,240,030
clicks tracked

SaaSSite builder

“We have been running affiliate programs for over a decade, and ours is one of the biggest parts of how OptimizePress grows. Referly is the first platform where an operation with thousands of partners actually feels manageable, from recruiting new affiliates to tracking every sale they send.”

James Dyson

Founder & CEO, OptimizePress

7 figures
in affiliate-driven sales: 4,554
active affiliates: 10,536
referrals

Mobile appAI writing

“This platform is quite simple and easy to use, and you can start attracting people to your affiliate program very quickly. A big plus is that the founder, Ayo, is super responsive.”

Ilfat Khayrullin

CMO & Co-founder, Letterly

300K+
app users: 689
active affiliates: 24,114
clicks tracked

FAQ

You probably have questions

All are honest, unbiased answers, even when not flattering.

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The fee model, and it compounds. Refersion charges a base subscription plus a percentage of affiliate-driven sales, 3% on Launch, 2% on Growth, with no upper bound, so at $10,000/mo it costs about $339. Referly is $75/mo flat with a 0% transaction fee at the same volume. The more your affiliates sell, the further those two models drift apart.

Refersion Alternative

Where Refersion is the right answer

The same program, priced by both

Referly

Refersion

Where Refersion stops

The highest percentage in the category

The ladder's cliff

Built for carts first

Referly vs Refersion, full comparison table

Which one should you choose?

Choose Referly if

Choose Refersion if

Switch from Refersion without losing your history

Scope and plan

Export and map

Configure and import

Verify and go live

Referly vs Refersion vs everyone else

Take their word for it

You probably have questions

Other comparisons

Migrate from Refersion

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Tolt alternative

Post Affiliate Pro alternative